Sunnyvale, CA
4MM of Venture Funding

CareSkore is a venture-funded Silicon Valley startup that helps healthcare organizations manage patient populations with greater efficiency. Using a multivariate predictive analysis, the company’s technology helps measure and manage clinical and financial risk on an ongoing basis. During this one-off project I re-designed CareSkore marketing site from the ground up, working together with the executive team.

My Contribution

Information Architecture
Web Design
Custom Illustration & Iconography
HTML/CSS Implementation

Project Status


Project Length

3 Months


CareSkore had just graduated from YC, and the founding team was looking to launch a brand new marketing site. They reached out to me for help with both design and development. The team was looking to create a responsive site that communicated the company’s value proposition and attracted visitors with aesthetically pleasing graphics and iconography.

My Approach

I started the project by outlining the site’s IA and wireframing key pages. Once we had an agreement on the structure and contents of individual pages, I began designing all of the pages in high fidelity, accounting for the fact that the site would need to be fully responsive. Once the designs, illustrations and iconography were approved by the client, I began coding the site using Bootstrap.


I delivered a fully responsive website to CareSkore in less than three months, and it included a custom set of 20+ industry-specific icons, several illustrations, and a UI library to guide future expansion efforts.